Articles

Social media provides a game-changing opportunity to support innovation and new product development.

Crowdfunding backers are important for the feedback, ideas, and word of mouth they provide to entrepreneurs.

Managers today expect computing technology to augment rather than replace the work of humans.

There are positive correlations between improvisation in product development and team performance.

Products connected to the Internet of Things are providing unprecedented levels of information.

Despite their importance, five popular marketing metrics are regularly misunderstood and misused.

Companies often don't focus enough on understanding how customers decide what to purchase.

Operational excellence requires cultivating an expectation for continuous improvement in all employees.

Peer-to-peer businesses are shaking up fundamental assumptions about how the economy works.

It can be difficult for finance professionals to transition to broader leadership roles.