Articles

Both consumers and businesses should be cognizant of potential decision-making biases online recommendations introduce.

In the consumer goods industry, small R&D bets often outperform big ones.

Digital customer service platforms offer better service when they use customer-centric language.

The true story behind Twitter’s success belies the conventional wisdom of social networks.

B2B companies can seize new sales by charging for services they’ve been giving away.

Smart contracts enable faster, more secure digital agreements using blockchain.

With a new scrutiny around technology user data and privacy, we must not forget about the potential dangers of the technology itself.

Unlikely collaborators are teaming up to provide higher-quality, lower-cost services.

Corporate activism is often framed as “take a stand or be silent.” But there are alternatives.