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When expanding to a new market, select initial users wisely: They can provide crucial feedback that drives expansion.
Analytics must reflect how decisions are actually made, factoring in ambiguity, practical limits, and trade-offs.
Leaders must tackle both cultural and technology issues to gain a more comprehensive view of risk organization wide.
AT&T’s Project Raindrops lets employees kill annoying or outdated processes and tools. Check out key lessons.
Corporate leaders should put environmental, social, and governance issues at the center of the quarterly earnings call.
To prevent email from feeling like a burden, teams should develop shared practices to enable it to help — not harm — employee productivity. This begins by developing an understanding of the relative effects of congruent vs. incongruent messages.
Coca-Cola uses forward-looking analytics to understand its customer base and international distribution network.
How companies can find their most influential online customers and enlist them to help promote their brands.
Dell computer company developed compostable packaging materials made from bamboo and mushrooms.
There are three important ways in which customer relationship management (CRM) practices often fail.
