Data, AI, & Machine Learning

Research into how the sports world uses data offers five lessons that almost any business could adopt.

State Street gives itself a data and analytics makeover to meet the challenges of a changing industry.

The 2014 Data & Analytics Report by MIT Sloan Management Review and SAS finds that an analytics culture offers better outcomes.

The way health care is billed in the U.S. system is part of the reason costs are so high. WellPoint, one of the largest providers of health care benefits and insurance in the U.S., is using analytics to change its provider payment system. The goal: promote a health care system based on value, not the volume of services. This Data & Analytics Case Study takes an in-depth look at how WellPoint went from idea to implementation, working with physicians and IT staff to build its Enhanced Personal Health Care program.

The implications of a chief analytics officer for strategy and for long-term planning.

Facing headwinds from a shifting media industry, executives at Spanish-language broadcasting company Entravision recognized the need to innovate their business model. To get there, they created Luminar, a big data insights division that utilizes about 2,000 external data points to deliver customized, transaction-based insights to marketers about Entravision's Latino audience. The fastest-growing U.S. demographic, Latinos have amassed buying power worth more than a trillion dollars annually.

GE's marketing division uses data to continuously improve performance — and democratize analytics.

Managers have an increasing appetite for analytics, according to a 2013 MIT Sloan Management Review / SAS survey.

Outsourcing analytics can offer benefits, but it requires a carefully constructed relationship.

Three recent books offer expert perspectives on the increasing power and importance of analytics.