Articles

How can companies counter negative perceptions of CSR efforts and have a credible dialogue with stakeholders?

Innovation flourishes when companies are geographically close, but knowledge poaching can thrive, too.

Graphic presentations of data are making it easier for sales people to see how they're performing.

Biomarkers Consortium, a public-private partnership in the health industry, presents five lessons in managing collaboration.

With the explosion of new technologies comes a new universe of data — and Epsilon is helping businesses navigate it.

What does it take to bring world class digital technology to one of the world's leading medical centers?

Chicago nonprofit Christopher House uses data to drive outcomes in providing education services to low-income families.

Airline Cathay Pacific incorporates data into all its operations to make decision making more efficient. But experience counts, too.

The Holy Grail of modern online marketing is video content that "goes viral." So how does it happen?

There are five options for structuring intellectual property partnerships, ranging from licensing to joint ventures.