Decode Competing Signals to Act Strategically
Most executives assume that if they plan thoroughly, a strategic path will reveal itself. But that won’t work today. What will is paying attention to two questions: “What forces are shaping this situation?” and “How should we respond?” Specifically, it means considering a situation’s time horizon, from short term to long term, and its impact level, from low to high. This simple act of decoding the forces that are impacting their company can help leaders see where to focus their attention.
