Skip to content
Product cover

Using Black Hat Workshops to Understand Your Competitors

Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world through role-playing exercises. He also offers a step-by-step guide to conducting black hat workshops to better anticipate competitors’ next moves and develop successful market strategies.

Purchase Options

Educator and Student Discounts Available. Learn more »