Skip to content
Product cover

The Eight Core Principles of Strategic Innovation

Most successful companies start off with a bang — an exciting breakthrough innovation. As time passes, their focus shifts to maintaining and improving existing business lines. To prevent their decline in today’s economy, mature companies need to build a permanent capability for strategic innovation. Research on mature companies that have maintained a flow of innovation has uncovered what that capability consists of and how to build it.

Purchase Options
Educator and student discounts available.
Learn more »