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To achieve greater returns on their machine-learning investments, aspirational travel marketers need to recognize and embrace even more analytical sophistication.

Digital Strategy Guide Companies are looking to artificial intelligence to create business value. This collection of articles from MIT Sloan Management Review examines how early implementers are positioning themselves to reap the benefits of AI at scale — while managing the human side of using the technology.

Digital Strategy Guide Blockchain technology offers businesses a secure platform, ledger, and database where buyers and sellers can store and exchange value without the help of traditional intermediaries. It could transform how businesses are organized and managed. This collection of articles from MIT Sloan Management Review examines the new world of blockchain technology.

Digital Strategy Guide Digital strategies must tackle two questions that are shrouded in uncertainty: What can data and digital technologies do to help us solve customer problems? And, what solutions will customers find valuable? This collection of articles from MIT Sloan Management Review examines the ways in which organizations should experiment and engage with customers to find the best way forward.

With oftentimes overwhelming quantities of data to contend with, machine learning could help the health care industry lessen its reliance on intuitive decision-making.

Three strategies for setting the stage for innovation in your organization.

Digital Strategy Guide Big data can support smarter operations, but only when companies embrace the basics of understanding what it is they want to measure, how they want to measure, and how they can keep the data secure. This collection of articles from MIT Sloan Management Review examines how companies are forging new business processes with the use of data and analytics.

Digital Strategy Guide Additive manufacturing — also known as 3-D printing — was developed in the 1980s and began moving beyond costly industrial manufacturing applications in the late 2000s when it was taken up by the open-source and do-it-yourself movements. This collection of articles from MIT Sloan Management Review takes a closer look at this disruptive technology, which is on the verge of going mainstream.

Digital Strategy Guide Most companies are still learning how to design their digital selves for efficiency. This collection of articles from MIT Sloan Management Review examines how organizations are thinking about designing their processes, systems, and data in ways that discipline their core operations.

Digital Strategy Guide Letting employees work from home or at drop-in work centers can be beneficial to both employees and companies. But managing communication can be a challenge from both directions. This collection of articles from MIT Sloan Management Review looks at how organizations are navigating the challenges of a dispersed workforce.