Innovation

Companies used to spend years clarifying business requirements before they would even think of launching new software. Today, cheaper cloud-based apps mean that implementation decisions are made on the fly — and there’s no going back.

Creating innovative products and services that disrupt the status quo requires creativity, and creativity involves thinking differently about constraints. But too much of a “the rules don’t apply to us” attitude can lead to ethical crises. That’s what’s happened at Uber, where a string of controversies led to a mass exodus of executives, including the company’s president and CEO. Organizations intent on innovating need to understand ahead of time the consequences of breaking certain rules.

Too often, companies with products that have alternative potential markets miss their opportunity: Either they fail to see the possibility of alternative markets, or they simply lack the will to do the necessary groundwork to explore the opportunity. Leveraging existing technology for new uses can be tricky, but the return is greater profit and a revitalized business model.

New studies show that companies can derive significant value from free digital goods such as open source software, especially when they pay their own employees to contribute to their creation — even if these assets become available to competitors.

Mature companies often lack the vision and the commitment to fully commit to new technologies — even when consumer are ready for them. This leads firms to develop watered down products with limited capabilities and leaves them exposed to upstart competitors.

The patent system and the standards system, which have together kindled a generation of unparalleled technological advancement, are being wrongly targeted as impediments to future progress. Public policies aimed at weakening the patent and standards systems risk stalling the pace of technological advancement.

This volume describes the ways that OI expands the space for innovation, describing a range of OI practices, participants, and trends. The contributors come from practice and academe, and reflect international, cross-sector, and transdisciplinary perspectives. They report on a variety of OI initiatives, offer theoretical frameworks, and consider new arenas for OI from manufacturing to education.

Managers in manufacturing companies often keep process innovation activities tightly under wraps. Some companies have good reasons for keeping process innovations concealed. However, the authors’ research suggests that for most manufacturers, such defensiveness deprives companies of a valuable source of ideas for productivity improvement. Many manufacturers, they argue, can benefit from sharing process innovations rather than keeping them secret.

For decades, researchers have published their findings about innovation in MIT Sloan Management Review. Here are a dozen of the best insights.