Despite India’s economic growth, many foreign companies have found it difficult to make money selling there. But a number of companies have found a winning strategy that involves weaving together local and global value chains.
The difficulty Western companies have identifying managers with leadership potential in East Asia says more about prevailing Western views of leadership than it does about available talent.
The Chinese telecom company Huawei has used strategic partnerships to gain ground in Europe.
Many Asian startups are competing on business model innovation and new technology rather than cost.
Multinationals need to start viewing market intelligence as a strategic asset in emerging markets.
Partnering with emerging-market startups is easier if four key factors can be addressed.
Companies entering global markets should identify an approach that best suits their business model.
A successful innovation developed by Cisco's R&;D unit in India offers practical insights.
The problem of the domineering corporate headquarters resonates with executives of multinationals.
Leading companies are using an array of detection and response techniques to become more resilient.